URL of website: http://www.trekbikes.com
The homepage of this website has an attractive image as its focal point. This will let the audiences know that this website is all about mountain bikes. The fonts in this site are clear and consistent thus audience can find it pleasant to read as it’s not eye staining. The target audiences of this site are adults, as mountain bikes are mostly purchased by adults. The background is simple giving the audiences a pleasant impression.
The navigations are clearly stated what kind of bicycles that TREK provides. The title in navigators are short and simple. This site provides information that what kind of people needs what kind of bicycle.
Audience can thus find the kind of bicycle they want easily. The images of TREK’s bicycles are all provided in the site.
The website provides a interactive gallery for its audience, when you click on one of the bicycle model, a window will pop out and show audience the image of the bicycle as well as the information about the bicycle. When the cursor is move to another model, the image and the information of that model will change instantly. Thus this will save the time as they no need to wait for it to be loaded.
There’s also no scroll bar in the site, thus audience will not find it a hassle to scroll up/down or left/right.
The only bad thing about the website is that the price of the bikes are not stated. Thus people cannot purchase the bikes online. Only through the "Trek Distributors", they can make a call to the various distributors at their area to check the pricing of the bikes.
What can I apply to my website
After doing researches and evaluations about several websites. I realized that consistent and clear fonts are very important. The fonts determine a lot about the website, if the fonts are inconsistent audiences will find it difficult to read. So I will make sure that the fonts in my site are consistent.
I will also put attractive images in my websites to attract the audiences’ attention, allowing them to have a longer stay in my website. I will make sure that the titles in the navigators of my site are short and simple, thus easy to understand.
If I'm selling things online, i will make sure that the prices and currency of the items are up in my site. I will insert a currency converter in my website so that the people can just do the conversion on the spot, which will save a lot of their time.
Rating given: 7.5/10
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